We help homebuilders turn their home personalization experience into a powerhouse that:
Eliminates operational headaches
Turns customers into raving fans
Drives home sales and even more profit on every home you sell
From team training to studio creation and everything in between, our business is helping you grow yours through the strategy of design.
Where every decision about your personalization
process begins with strategy in mind. The result?
We are the industry’s leading experts in helping homebuilders find, fix and monetize the untapped potential in their design studio (or design collections) experience.
Here’s how we can help you:
Train Your Design Team
Access world-class, industry-leading online training for your design studio team and elite-level support for managers.
We make it easier than ever to upskill your team with online training that has been expertly created specifically for the design studio environment.
Training ensures your design studio consultants and managers have the skills, tools and support they need to deliver an exceptional, streamlined personalization experience that drives customer satisfaction and profit at every turn.
For ambitious managers/VPs looking to grow their impact and join Jane’s inner circle, we’ve also got a limited-availability, career-transforming, in-person event experience.
Executive Consulting
Work privately with our founder, Jane Meagher, to rethink your operations, systems, personalization process and more.
Strategy Consulting is a custom project designed around your most pressing challenges, and the way to work directly with Jane (the undisputed national leader in design studio optimization and personalization strategy).
Private consulting is for builders who want to systematize operations for greater efficiency, optimize their design process, products, and pricing — and innovate new ways to solidify their position as market leaders.
Create a Design Studio
Create a world-class design studio that sets you apart as an industry leader.
We guide you through the process of creating a strategic design studio environment, so you can deliver a remarkable customer experience and sell more options. After creating 170+ unique design studios across the US & Canada (and winning over 30 national awards), our unparalleled expertise will help you maximize your space’s revenue potential while avoiding costly mistakes.
We offer two design studio creation options, to suit your timing, needs, and budget. The result is a state-of-the-art design studio with the power to change your business.
Sell More Homes
As buyers become more discerning and slower to buy, it’s essential that builders provide a compelling case for why buyers should act now — and why they should build with you.
With strategies you can implement quickly (and with minimal friction) to help you sell more homes, BOOST!™ is the edge you’ve been looking for.
BOOST!™ is for builders who want to discover strategies to leverage their existing personalization experience as a tool to sell more homes, even in challenging market conditions.
Master the skills you need to deliver a low-stress, high-profit design studio experience that delights customers from start to finish.
“Jane provides an exponential return on investment…”
John Eilermann Jr.
Chairman and CEO, McBride and Son Homes
“I’ve learned so much from Jane about the design studio business.”
Lisa McClelland,
National VP, Design Studios, Toll Brothers
Meet Jane Meagher,
President of Success Strategies and
Founder of The National Design Studio Institute
TRUSTED BY:
IN
INCLUDING
AND
Success Strategies is led by Jane Meagher, nationally-recognized speaker, trainer and design studio expert.
With a 20+ year history of consulting in the homebuilding industry, we have created 175+ unique design studio environments across the US and Canada, winning over 30 National Awards for Best Design Center. We have also taught and trained thousands of design studio professionals through speaking at more than 100 homebuilding events and through our own industry-leading events and online programs.
We work at the corporate, departmental and individual levels to help you turn every aspect of your design studio into an efficient, profitable and marketable powerhouse — the kind that makes a mark on your reputation, and your bottom line.
Our history, credentials and industry experience uniquely position us to bring you an unrivaled mastery of the world of home personalization and design studio optimization.
Quite simply, there’s nothing else we do
— and nobody does it like us.
TRUSTED BY:
Learn
FREE PRESENTATION
Watch Jane’s popular presentation on The Future of Design Studios — and walk away with 5 powerful strategies to future-proof your company.
Connect
Over the last few days, I’ve shared the story behind DC PRO’s creation — and thanked the 1,000+ Design Consultants and Managers who’ve joined this incredible community.
If you’re a DC PRO and missed Tuesday’s post, take a moment to check it out and mark your calendar for our two FREE DC PRO-only Discussion Groups on January 26 and February 26 — our way of saying thank you for trusting us to help you reach your next level of excellence.
Now, I’d love to shine the spotlight on you: our DC PROs.
𝗪𝗵𝗮𝘁’𝘀 𝗼𝗻𝗲 𝗹𝗲𝘀𝘀𝗼𝗻, 𝗺𝗶𝗻𝗱𝘀𝗲𝘁, 𝗼𝗿 𝗮𝗵𝗮 𝗺𝗼𝗺𝗲𝗻𝘁 from DC PRO that’s helped you grow, improve design studio operations, elevate your results, or better serve your customers?
When you share what you’ve learned, you inspire others to reach higher — and that’s how we all continue to elevate this profession together. I can’t wait to read your comments, to celebrate you, and of course, cheer you on!!
And if you’re not yet a DC PRO, double down on savings by enrolling before Thanksgiving with 𝗰𝗼𝘂𝗽𝗼𝗻 𝗰𝗼𝗱𝗲 𝗦𝗔𝗩𝗘𝗗𝗢𝗨𝗕𝗟𝗘 and save $100 per license plus beat the first-ever rate increase next year. www.opt4success.net/dcpro/
Five years. Over 1,000 DC PROs.
And one enormous THANK YOU.
Whether you were an accomplished industry veteran striving for the next level of excellence, or a brand-new Design Consultant eager to learn and grow in this challenging role — I’m so grateful for every one of you who has trusted DC PRO to be part of your journey.
As a thank you to our DC PROs for supporting us over these 5 years, we’re hosting 𝘁𝘄𝗼 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗗𝗖 𝗣𝗥𝗢-𝗼𝗻𝗹𝘆 𝗗𝗶𝘀𝗰𝘂𝘀𝘀𝗶𝗼𝗻 𝗚𝗿𝗼𝘂𝗽𝘀 early next year — on 𝗝𝗮𝗻𝘂𝗮𝗿𝘆 𝟮𝟲 𝗮𝗻𝗱 𝗙𝗲𝗯𝗿𝘂𝗮𝗿𝘆 𝟮𝟲 𝗳𝗿𝗼𝗺 𝟰–𝟱 𝗽.𝗺. 𝗘𝗦𝗧 (mark you calendars now).
In January, we’ll dive into real-world topics that matter most in today’s tough market, and in February, I’ll share key insights and takeaways from IBS (International Builders Show) 2026, translating them into practical strategies you can use in your design studio.
If you’re already a DC PRO, we can’t wait to connect and celebrate with you…details to follow.
And if you’re not yet part of the DC PRO community, enroll by Thanksgiving using 𝗰𝗼𝘂𝗽𝗼𝗻 “𝗦𝗔𝗩𝗘𝗗𝗢𝗨𝗕𝗟𝗘”, you’ll gain access to these live discussion sessions AND catch up to the industry’s top-performing design studio professionals – gaining the same tools, techniques, and best practices they use every day.
And as a big bonus, you’ll save $𝟭𝟬𝟬 𝗼𝗳𝗳 𝗽𝗲𝗿 𝗹𝗶𝗰𝗲𝗻𝘀𝗲 and beat the 2026 rate increase. www.opt4success.net/dcpro
You know I’m not a quitter.
But I hit a point where exhaustion and uncertainty made me almost walk away (twice!)
I knew that I needed to step up and create the thing that would change the way Design Consultants and Managers work every day, and how they feel about their work.
That belief became DC PRO (Design Consultant Professional) — a comprehensive online training and certification program built specifically for Design Consultants and Design Studio Managers.
A few months in to what I thought would be a 6-month project, COVID hit, and my blocked-out time disappeared, my filming plans collapsed, and my clients needed help navigating chaos. I worked 90+ hours per week and almost quit twice, desperate for a normal schedule and some balance. And when the videos, guides, scripts were finally written, we faced another huge challenge: filming everything –during COVID- and capturing hundreds of realistic images of a Design Consultant working with customers.
We got creative. With air travel off the table, we pivoted to design studios we could drive to. Our amazing clients opened their doors so we could safely bring small film crews into their studios. Everyone would quickly remove masks, film a scene, and put them right back on. It felt surreal.
By this point, I was uncharacteristically filled with anxiety. I was pouring everything I had into this program — physically, mentally, emotionally. And if nobody ever accessed the program, if I couldn’t convey the value so that builders invested into it, it would all be for nothing…a massive mistake that almost crushed me.
Today, I am celebrating (big time!) DC PROs 5-year anniversary and am so grateful that more than 𝟏,𝟎𝟎𝟎 𝐃𝐞𝐬𝐢𝐠𝐧 𝐒𝐭𝐮𝐝𝐢𝐨 𝐩𝐫𝐨𝐟𝐞𝐬𝐬𝐢𝐨𝐧𝐚𝐥𝐬 have accessed the proven DC PRO best practices and role-specific techniques… transforming their confidence, results, and connection to their work.
DC PRO has become a required part of training for every single design team member at many of the nation’s leading and largest homebuilders…as well as for local building leaders with only one design team member.
To celebrate DC PRO’s 5-year anniversary, we’re offering a 𝐃𝐨𝐮𝐛𝐥𝐞 𝐒𝐚𝐯𝐢𝐧𝐠𝐬 𝐄𝐯𝐞𝐧𝐭 — save $100 per license and beat the first-ever rate increase coming in 2026. Celebrate with me, save money, and give your team the support they deserve to elevate your customer experience in today’s challenging market.
It’s online, on-demand, and you’ll get a full year of access (which can start immediately or on 1/5/26, but you’ll need to enroll now).
💻 Learn more and enroll here: www.opt4success.net/dcpro
Coupon: 𝐒𝐀𝐕𝐄𝐃𝐎𝐔𝐁𝐋𝐄 (good through Thanksgiving!)
#DesignConsultants #Homebuilding #DesignStudio #Training #ProfessionalGrowth #DCPRO
What a joy to celebrate our The CLUB for Design Studio Managers program with an Alumni Zoom this week.
Amazing to hear everyone report on what they’ve implemented this year, how they’re handling market conditions, and to see how they’re all supporting each other with ideas and resources.
This group is special, and while I’m sad the program has ended, I’m so grateful we’re all still connected. Sorry we didn’t take think to take the photo earlier before some of you left, but thanks to the 20 or so members who joined us!
We appreciate you all!
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